Education Programs of the National Heart, Lung and Blood Institute and the National Heart, Lung and Blood Institute Campaign

URC helped to develop risk factor reduction programs for cardiovascular and pulmonary disease, including the National Cholesterol Education Program; the National High Blood Pressure Education Program; the National Heart Attack Alert Program; the National Heart, Lung and Blood Institute (NHLBI) Obesity Education Initiative; and the NHLBI Smoking Education Program. URC also led a follow-on media campaign addressing high blood pressure, cholesterol, asthma, and heart disease.