Funded by: US National Institutes of Health, National Heart, Lung, and Blood Institute
Project Duration: 1987–1993 and 1997–2002
Countries: United States
URC helped to develop risk factor reduction programs for cardiovascular and pulmonary disease, including the National Cholesterol Education Program; the National High Blood Pressure Education Program; the National Heart Attack Alert Program; the National Heart, Lung and Blood Institute (NHLBI) Obesity Education Initiative; and the NHLBI Smoking Education Program. URC also led a follow-on media campaign addressing high blood pressure, cholesterol, asthma, and heart disease.